What really matters when choosing skincare?
According to a recent research project by a Master’s student from the University of Tartu in Estonia, the top three factors are: price, ingredients and a friend’s recommendation. That aligns perfectly with what we value at JustBe: natural efficacy, transparency, and trusted word of mouth.
That’s why we’re thrilled to share a glowing review of our award-winning JustBe Eye Makeup Remover from Bella J:
“My current go-to is the dual-purpose JustBe Eye Makeup Remover with only eight natural, skin-loving ingredients. It gently lifts even waterproof mascara while soothing and nourishing the delicate eye area. Thanks to coconut and jojoba oils, it’s also a luxuriously rich first cleanse for the whole face. I absolutely love it.”
This compact 30ml pump is travel-friendly and priced at just £15. A great choice for those who want simple, effective skincare that works hard without harsh ingredients.
In other news, we’re updating the skincare range with fresh new packaging, photos are being taken tomorrow and we can’t wait to show you. October is also set to be busy with upcoming events, including a pop-up at White Stuff George Street, Edinburgh on the 11th and a return to the BBC Good Food Show in Glasgow, where we’ll be sharing 1,000 samples of our award-winning JustBe Happy herbal tea.

And yes our first Christmas shopping evening is already in the works (details in the next newsletter).